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Cookie Policy

Cookie Policy

The purpose of this policy is to inform interested parties about the cookies used by this website, in accordance with the provisions of the Federal Law on the Protection of Personal Data Held by Private Parties ("LFPDPPP")  and its Regulations.


USE OF COOKIES. WHAT ARE COOKIES?


Cookies are files that are downloaded onto your computer, smartphone, or tablet when you access certain web pages, storing and retrieving information when you browse. The use of cookies offers numerous advantages in providing Information Society services, since, among other things:


  1. It facilitates user navigation on the Website;

  2. It makes it easier for users to access the different services offered by the Website;

  3. It prevents users from having to reconfigure predefined general characteristics each time they access the Website;

  4. It promotes the improvement of the operation and services provided through the Website, after the corresponding analysis of the information obtained through the installed cookies;

  5. They allow a Website, among other things, to store and retrieve information about a user's browsing habits or their device, and depending on the information they contain and how users utilize their device, they can be used to recognize the user.


Most browsers accept cookies as standard and, regardless of them, allow or restrict temporary or stored cookies in security settings. Please note that to use and have a better browsing experience, it is necessary to enable cookies, especially those of a technical nature that are necessary to identify you as a registered user each time you access this website. If you do not want to receive cookies, you can configure your internet browser to delete them from your computer's hard drive, block them, or notify you in case of installation of the same. 


WHAT TYPES OF COOKIES DOES THIS WEBSITE USE? 


In order to provide you with the maximum information possible, we first proceed to classify cookies based on a series of categories:


Types of cookies according to the entity that manages them:


  1. First-party Cookies:
    These are those for which the publisher is responsible and that are generally sent to the user's terminal from equipment or a domain managed by the publisher and from which the requested service is provided to the user.

  2. Third-party Cookies:

    These are those for which an entity other than the publisher is responsible and that are generally sent to the user's terminal from equipment or a domain not managed by the publisher, but by another entity that processes the data obtained through the cookies.


Types of cookies according to their purpose:


  1. Technical Cookies: these are those that allow the user to navigate through a website, platform, or application and use the different options or services available, including those that the publisher uses to manage and operate the website and enable its functions and services, such as, for example, controlling traffic and data communication, identifying the session, accessing restricted access parts, carrying out the purchase process, storing content, disseminating videos or sound, enabling dynamic content, etc.).

  2. Preference or Personalization Cookies: these are those that allow remembering information so that the user accesses the service with certain features that can differentiate their experience from that of other users, such as, for example, language, the number of results to display when the user performs a search, etc.

  3. Analysis or Measurement Cookies: these are those that allow their responsible party to track and analyze the behavior of users on the websites to which they are linked, including quantifying the impacts of advertisements.

  4. Behavioral Advertising Cookies: these are those that store information about user behavior obtained through continuous observation of their browsing habits, allowing the development of a specific profile to display advertising based on it.


Types of cookies according to the length of time they remain active:


  1. Session Cookies: these are designed to collect and store data while the user is accessing a webpage. They are usually used to store information that is only important to retain for the provision of the service requested by the user on one occasion (for example, a list of purchased products) and disappear when the session ends.

  2. Persistent Cookies: these are those in which the data remains stored on the terminal and can be accessed and processed for a period defined by the responsible party of the cookie, which can range from a few minutes to several years.

The portal owned by ECART PAY, S.A.P.I. DE C.V., may contain links to third-party websites, whose privacy policies are unrelated to that of ECART PAY, S.A.P.I. DE C.V.. By accessing such websites, you can decide whether to accept their privacy and cookie policies. As a general rule, if you browse the internet, you can accept or reject third-party cookies through your browser's configuration options. ECART PAY, S.A.P.I. DE C.V. is not responsible, in any case, for the content or the truthfulness of the policies and/or conditions of use and privacy of third parties.


CONSENT


Regarding the use of cookies on this website, the user authorizes and consents to their use in the following way:


When the user accesses any page of the website, they will see a notice indicating that the website of ECART PAY, S.A.P.I. DE C.V. uses cookies, allowing the user to accept, reject, or configure them. By clicking accept, you agree to the use of our cookies and, where appropriate, those of third parties. For these purposes, we indicate that the configuration panel allows the possibility of accepting or rejecting them by type.


DATA RETENTION PERIODS OR CRITERIA


The data obtained through the use of the cookies you selected will be kept for as long as necessary to fulfill the purposes for which they were collected and for the period of time established in the section "WHAT TYPES OF COOKIES DOES THIS WEBSITE USE" of this policy, for each of the cookies installed on the device.


HOW TO BLOCK, REVOKE OR DELETE INSTALLED COOKIES


You can allow, block, revoke, or delete the cookies installed on your device through your browser's settings. You can find information on how to do this, regarding the most common browsers, in the links provided below:



To revoke initially accepted cookies, click on Revoke cookies


WEBSITE TOOLS

  • Google Analytics 4

    As long as we have your consent, we will use Google Analytics for statistical purposes in order to understand how you interact with our website without Google personally identifying each visitor. For these purposes, please note that Google Analytics 4 does not log or store IP addresses on any server, but employs an event-based measurement model, being the information recorded in domains and servers in Mexico.  


You can disable this option by visiting the following link:


https://support.google.com/analytics/answer/12002752?hl=es&amp%3Bref_topic=9303474


In this context, Google only collects granular data of approximate location and device characteristics. Likewise, Google will only include estimated data of users who have consented to the use of identifiers.


You can disable this option by visiting the following link:


https://support.google.com/analytics/answer/2700409?hl=es&ref_topic=9303474


Additionally, we inform you that we have enabled the following advertising functions: advertising summary, conversion performance, attribution models and routes, and publisher ads to generate reports and improve our ads. You can disable the Advertising Functions of Google Analytics from the cookie modal or by installing the Google Analytics browser opt-out add-on on your device via the following link: https://tools.google.com/dlpage/gaoptout/


For more information, you can visit our provider's privacy policy by clicking here.


INFORMATION RECIPIENTS


We inform you that the providers detailed in this policy have access to the information obtained through the cookies on the website. Likewise, we inform you that some of our providers and/or collaborating companies may make transfers to third countries. For these purposes, we recommend that you visit their respective privacy policies, which are accessible through the links provided in the cookies/Configuration Panel list.


MODIFICATIONS. UPDATES


This cookie policy may be modified/updated based on the legal requirements established or to adapt it to the instructions issued by the LFPDPPP  and its Regulations or by updates to our website. For this reason, we advise users to periodically visit our cookie policy.


If you have questions about this cookie policy, you can contact ECART PAY, S.A.P.I. DE C.V., at the following email address: support@ecartpay.com


For additional information on the processing of your personal data, please refer to our Privacy Policy.